Lo Res Project

The “Low Resolution Project” was created by Rem Koolhaas, the founder of United Nude, thanks to a 3D custom software developed by INUS Technology.

Shoe by United Nude

Shoe created by United Nude.

Image source:https://www.tascon.es/united_nude-shoes-raiko_roma

Projected Towards the Future

This project began in 2008 when United Nude, the design group founded by Rem D. Koolhaas and Galahad Clark, has taken a number of recognizable objects and transformed into its simplified versions, made up of a series of triangulated planes. The studio pioneered the 3D design method in the fashion industry and was stimulated by the idea.

The “Lo Res Project”, as it was called, creates computer models of 3D original objects, thanks to a custom software developed by INUS Technology. The software can subsequently vary the density of these models to create different levels of abstraction, starting from the original shape. The designers choose and develop the selected shape into a real life object. Some of the most iconic objects processed include a Lamborghini Countach, a high-heeled shoe, Verner Panton chair and the Statue of Liberty.

Lo Res Project Shoes
Lo Res Project Shoes
Lo Res Project Shoes
Lo Res Project Shoes
Lo Res Project Shoes
Lo Res Project Shoes
Lo Res Project Shoes
Lo Res Project Shoes

Image source:

https://search.creativecommons.org/photos/91840c8d-235f-4e8e-a48e-c78b83c3a729

https://search.creativecommons.org/photos/4a30663e-165f-4891-b21f-ab15040a5428

https://search.creativecommons.org/photos/90dfcb98-b533-4683-b14b-41cd240df4b4

https://search.creativecommons.org/photos/94e01d5e-b466-423a-967b-e7e22f733b12

The Design Process

This design method was called Lo Res, which means “low resolution”. The “resolution” is the amount of information per area commonly used to describe two-dimensional data, like images in DPI. Each 3D object can likewise be described by a series of 3D points connected by triangles appear. In a high 3D resolution the triangles are small and smooth because of the high density of points. But if the density of points is lowered the triangles become bigger and the object appears fragmented. The Lo Res Project aims to transform, thanks to the low resolution, objects into its most pure, simple form. The first object sculpted was a wine glass. From this ‘series’ of low resolution models, one is used as the base for a new design.

Lo Res Lamborghini Countach
Lo Res Lamborghini Countach.

Image source:
https://www.dutchcultureusa.com/event/dutch-designer-rem-d-koolhaas-of-united-nude-featured-in-disruptors-exhibition-in-the-petersen-automotive-museum-in-los-angeles/ . Written by Eva Dop

From a Noble Bloodline

Rem D Koolhaas, the nephew of the famous Rem Koolhaas, was the mastermind behind the project. He is the creative director and founder of the brand United Nude. Koolhaas’ concepts were praised by the greatest designers, so he decided to launch a new brand, United Nude, with Galahad Clark. The Möbius shoe was the first model of the brand, and it’s a masterpiece in footwear design. After several collaborations, United Nude is actually considered an icon brand in producing the world’s most technically advanced footwear. The philosophy of Koolhaas consists of scaling down architecture to its minimum level: footwear design. United Nude concepts create the illusion of movement, by adopting unconventional shapes and patterns, and new materials.

Rem D. Koolhaas, the mastermind behind the project.
Rem D. Koolhaas, the mastermind behind the project.

Image source:
https://www.classicdriver.com/en/article/cars/leaping-future-cars-design-visionary-rem-d-koolhaas. Author Alex Easthope

Info source:
https://www.classicdriver.com/en/article/cars/leaping-future-cars-design-visionary-rem-d-koolhaas
https://www.dezeen.com/2010/07/08/lo-res-by-united-nude/
https://design-milk.com/united-nude-lo-res-chair/

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